What has to be true before we publish it.

  1. 01

    Every load-bearing claim names its source and its date

    Figures, deadlines and legal positions carry the publication or the primary document they came from, linked, with the date it was published. A number without a date is not a fact, it is a memory.

  2. 02

    One source is reported as one source

    Where a claim appears in only one outlet, the piece says so in those words. We do not launder a single unverified report into a settled fact by omitting how thin it is.

  3. 03

    The primary document beats the coverage of it

    Where a government notice, gazette, court judgment or regulator media release exists, we read and cite that rather than an article about it. Reporting routinely drops the effective date; the notice never does.

  4. 04

    Each piece names one thing a reader can do

    If we cannot state the action in a single line, the piece is commentary and we do not publish it. Understanding a landscape is not an action.

  5. 05

    Dated material carries an expiry

    Anything tied to a deadline, a price or a rate is given a review date when it is written. When that date passes the piece is re-checked against the current position or it comes down.

  6. 06

    We write about what we run

    Zorah builds and operates this software for South African businesses. Where a piece draws on that, it is because we have implemented the thing being described, not because we have read about it.

The people the byline refers to.

  • Nicholas Sandu
    CEO

    Owns client relationships and new business, and builds the team. Runs the company day to day.

  • Jerry Olupot
    COO

    Runs operations, marketing and the partnerships that build the firm's standing in the market.

  • Joseph Cronje
    Technical Lead

    Owns product and technical direction. Sets the roadmap and leads the development team.

  • Shiven Patel
    Head of Process

    Leads process engineering. Turns how a business actually works into processes that hold.

  • Craig Steyn
    CRO

    Focused on revenue and bringing in new business.

Found something we got wrong? Tell us and we will correct the piece and say that we did. Everything we publish is indexed on the resources page.

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